Today, I went to “ExpoMundoRural” Fair (Country-life Fair) at Saint Albert Hurtado Park. It was a very good chance to show us (city people), all the work that it’s mean the country-life. The most incredible products was here: honey from the deepest forests of Chiloé or the finest wool of llamas from Atacama, between other amazing products. I bought some wines from Huasco Valley at the half of the original price!
The exposition fairs or farmer’s markets are great opportunities to promote tourism and B enterprises or B Corporations. B Corp is to business what Fair Trade certification is to coffee or USDA Organic certification is to milk:
B Corps are certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency. Today, there is a growing community of more than 1,000 Certified B Corps from 33 countries and over 60 industries working together toward 1 unifying goal: to redefine success in business.
Traditionally, all the family agricultural enterprises related with gourmet products -honey, marmalade, flowers, vegetables or cheeses-, wines or traditional clothes produces the most of the economic growth of the developed and undeveloped countries accord to ONU:
- Family and small-scale farming are inextricably linked to world food security.
- Family farming preserves traditional food products, while contributing to a balanced diet and safeguarding the world’s agro-biodiversity and the sustainable use of natural resources.
- Family farming represents an opportunity to boost local economies, especially when combined with specific policies aimed at social protection and well-being of communities.
- This enterprises are sustainable and respectful of the traditions of the local people, because they are local or indigenous people. They know perfectly well the ancient processes of arts and the importance of the relationship with the earth landscape and their own identity.
As with all systems, forests do not exist in isolation. They affect and are affected by some of the world’s greatest challenges – poverty, climate change, food security and biodiversity – and are interconnected with surrounding land use such as farming and settlements. Despite this, decisions are often made in sectorial silos; an approach that has seen gains in some areas but at the expense of others, as CIFOR’s research says.
This fair counts with the support of INDAP (Chile’s Agricultural Ministry) and ACHIGA (Chilean Gastronomical Association). Sometimes, the independent organizations or authors, underestimate the support of the government, the professional associations or Universities. But his fair shows the opposite: with the government and the academic-professional world it will be a great work.